Book Review: The Art of Being - Erich Fromm's Prescient Critique of Contemporary Society

 

Book Review: The Art of Being - Erich Fromm's Prescient Critique of Contemporary Technology and Consumerism


                                                            


                                                             

By Don Curren 

It’s not often that one stumbles across a book by a member of the Frankfurt School at a Value Village store in Toronto.

So, when I came across a copy of The Art of Being by Erich Fromm at one such store recently, I didn’t hesitate to buy it, despite the recent big jump in book prices at that thrift-store chain – and the scarcity of shelf space at home.

Given the book’s brevity and my interest in the Frankfurt School, it quickly advanced to the top of my “to-read” pile.

I found it a remarkably bracing and relevant read, despite being a minor book that came late in Fromm’s career.

The Art of Being spoke to me with an assured, unified, and eloquent voice even though it was assembled posthumously from unused parts of an earlier book entitled To Have or to Be.

It’s a small book – 134 pages including index – but The Art of Being has an expansive purpose: sketching out the steps needed to live a full and rewarding life in contemporary capitalist society.

That seems pretty ambitious, but Fromm was well positioned to essay it.

He was an important figure in some of the key intellectual movements of the 20th Century.

Born in 1900 in Frankfurt, he started his university studies in 1918 at the university in that city with two semesters of legal studies. In the summer of 1919, Fromm began studying at the University of Heidelberg, where he received his PhD in sociology in 1922.

Then, during the mid-1920s, he trained to become a psychoanalyst, and began his own clinical practice in 1927.

In 1930. he joined the Frankfurt Institute for Social Research, the institutional home of the Frankfurt School.

There, Fromm associated with Theodor Adorno, Max Horkheimer and the other leaders of the Frankfurt School, a group of thinkers associated with a radical critique of contemporary Western civilization that took its basic impetus from the work of Karl Marx but deepened and extended Marx’s vision into the cultural and social realms.

I won’t write too much about the Frankfurt School as a whole in this piece.

The work of Adorno, Horkheimer, and its other original exponents such as Herbert Marcuse, is varied and complex, and they themselves wrote copiously.

There are also a lot of excellent books about the Frankfurt school and its thinkers.

Two notable overviews are The Dialectical Imagination: A History of the Frankfurt School and the Institute of Social Research 1923-1950, by Martin Jay, and Grand Hotel Abyss: The Lives of the Frankfurt School, by Stuart Jeffries.


                                                            


Another reason for not expanding too much about the “school” is that Fromm’s formal association with them was relatively brief.

He left the Institute for Social Research in in the late 1930s and would subsequently become somewhat estranged from the other important members of the school.

But, according to some scholars, Fromm collaborated closely with Horkheimer, the key intellectual architect of the Frankfurt school, in its early days.

I would argue he remained in fundamental agreement with the other members of the school about the failings of contemporary capitalist society, although he ultimately went in a different direction in this thinking about it.

The members of the Frankfurt School were criticized by some for their essentially academic approach. They were accused or theorizing deeply about the alienating effects of capitalism, but not advancing a concrete program to do about anything about it.

Marxist philosopher Gyorgy Lukacs depicted them as taking up residence at the “Hotel Grand Abyss,” where they watched in relative comfort the spectacle of monopoly capitalism “destroying the human spirit,” in the words of Stuart Jefferies, who took the title of his book from Lukacs’s image.

(I tend to imagine the Grand Hotel Abyss as a more bookish version of the Grand Budapest Hotel in the Wes Anderson movie of the same name.)

Fromm is like a guest at the hotel who, being more practically minded and psychologically oriented than his fellow residents, moves out and opens a clinic next door with the intent of helping people who have been wounded psychologically by capitalism.

Which brings us back to The Art of Being.

Fromm wrote the Art of Being in the later stages of his long and productive career, and he had by then travelled a considerable distance from his early days with the Frankfurt School.

He was much more deeply versed in psychological thought than the other doyens of the Frankfurt School.

Fromm was of Jewish extraction, and after fleeing from the Nazis to the US, he continued to practice as a therapist. He also continued to pursue research into “Neo-Freudian” psychology, which focused on understanding the individual based on the network of relationships in which they are enmeshed, along with thinkers such as Karen Horney, Eric Erickson, and Harry Stack Sullivan.

Fromm’s background in psychology informs his approach in The Art of Being, which he wrote in 1974-76.

He starts by pondering the goal of human life, which he describes in this way: “it can be defined as developing oneself in such a way as to come closest to the model of human nature (Spinoza) or, in other words, to grow optimally according to the conditions of human existence and thus to become fully what one potentially is.”

To achieve that, a human being must be free to use their own reason to discover and pursue their own potential.

But throughout history, humans have been confronted by two forms of oppression that prevented them from doing that: the external oppression of tyranny, and the internal “shackles of illusion” – illusory beliefs about human nature and the world that prevent them from realizing their own potential.

The Enlightenment and the following centuries saw increasing liberation from external oppression as democracy replaced tyranny, Fromm observes.

But political liberation from external tyranny can hide the fact that “new un-freedom can develop, but in hidden and anonymous forms,” Fromm writes.

“The outer chains have simply been put inside of man. The desires and thoughts that suggestion-apparatus of society fills him with, claim him more thoroughly than outer chains.”

What Fromm means is that the network of beliefs that help constitute capitalist society are introjected into his mind and personality before he has had an opportunity to reason independently about his aims in life and the means of pursuing them.

“Any attempt to overcome the possibly fatal crisis of the industrialized parts of the world, and perhaps of the human race, must begin with the understanding of the nature of both inner and outer chains; it must be based on the liberation of man in the classic, humanist sense as well as in the modern, political and social sense,” Fromm writes.

“History has clearly shown that one ideology without the other leaves man dependent and crippled,” he writes.

The next few chapters are spent making some suggestions about ways to liberate oneself from the inner chains.

But Fromm doesn’t set himself up as a guru who can provide the definitive method for achieving liberation. And he pointedly criticizes the movements promising quick and easy liberation that were proliferating at the time he wrote the book. Fromm targets Maharishi Mahesh Yogi and his Transcendental Meditation movement for a particularly scorching critique.

Instead, he contends that the wisdom one needs to achieve liberation - to realize the “Art of Being” - is available in the works of Muslim and Christian mystics (he cites Meister Eckhart repeatedly), and in Spinoza and Marx, as he says in one passage. Elsewhere, he also cites the Buddha.

He warns that such liberation does not come easily – it requires independent thought and discipline.

Interestingly, in the light of the recent resurgence of interest in psychedelics, he critiques the idea drugs can offer a short-cut to awakening.

“Binges of widened consciousness are an escape from a narrow consciousness, and after the ‘trip’ they are no different from what they were before and from how their fellow men have been all the time: Half-awake people,” he writes.

More positively, Fromm does undertake to provide a summary of some of the ideas he learned from studying those “masters.”

Among the topics he addresses is the need for concentration. In words that are even more relevant now than when he wrote them, Fromm deplores the detrimental effects of modern life on the ability to concentrate.

“The capacity to concentrate has become a rarity in the life of cybernetic man. On the contrary, it seems as if he does everything to avoid concentration,” he writes.

He refers to TV as “a good teacher of non-concentration,”

Social media, smartphones and the Internet didn’t exist when Fromm wrote, but it’s not hard to imagine how he would critique their negative effects on our ability to concentrate.

He briefly explores the topic of meditation. Fromm draws extensively from Buddhist teachings in this section, suggesting he had an openness to non-Western intellectual traditions that far surpassed his colleagues in the Frankfurt School.

In perhaps the weakest section of the book, Fromm explores the notion of “self-analysis.”

He suggests it might behoove people to undertake a self-directed analysis of their psyches broadly similar to what one experiences in psychoanalysis, but without an analyst.

His suggestions as to how to do that are under-developed, though, and he seems to be suggesting exploring the depths of one’s own psyche is a relatively easy affair, which is in direct contradiction with his insistence elsewhere that liberation isn’t easy.

The last few chapters provide a concise but thought-provoking exploration of the obstacles that contemporary Western civilization put in the way of psychological liberation.

It’s in the section that Fromm explores the distinction between “Having” and “Being” as modes of existence.

The first is one that focused on material possessions and the external world. The second is one where people freely and thoughtfully endeavour to realize their full potential.

He’s not opposed to all possessions.

In fact, he argues some possessions are essential to the realization of human potential that characterizes “being.”

“Man must have a body, shelter, tools, vessels. These things are necessary for his biological existence; there are other things he needs for his spiritual existence, such as ornaments and objections of decoration – briefly, artistic and ‘sacred’ objects and the means to produce them,” Fromm writes.

(Just think of the musical instruments and other things that Apple showed being flattened and compressed into the newest, flattest iPad ad in the controversial ad it quickly pulled earlier this year.)

The problem creeps in when people start accumulating possessions not because they need them to live a fully human life, but because society tells them to.

“The change of function happens at the point where possession ceases to be an instrument for greater aliveness and productivity but is transformed into a means for passive-reception consumption,” Fromm writes.

Fromm is also intensely critical of the effects of modern technology on our ability to realize potential. Instead of enhancing our powers, Fromm argues it diminishes them and puts us in passive, rather than an active and creative role.

“In contrast to the generally accepted view, modern man is basically very helpless in his relation to the world,” he writes. “He only appears powerful because he dominates nature to an extraordinary degree. But this domination is almost completely alienated …”

“Thus, modern man can be said to live in a symbiotic relationship with the world of machines. Inasmuch as he is part of them, he is – or appears – to be powerful. Without them, standing by himself, using his own resources, he is powerless as a little child,” Fromm writes.

It struck me while I was reading that passage how powerfully relevant it still is in a period when the progenitors of generative AI are developing technologies that are designed to displace human beings from some of their essential creative activities – writing, drawing, and painting, and making music.

In fact, it’s remarkable how The Art of Being seems to have gained relevance in the roughly 50 years it’s been written, rather than lost it.

It’s more relevant than in the 1970s in part because technology has grown so much more ubiquitous and powerful, as has the emphasis on consumption.

While it’s clearer and more direct than theirs, Fromm’s language when discussing contemporary, technologically driven society echoes that of his Frankfurt School associates Horkheimer and Adorno.

But unlike them, Fromm offers some useful tools for counteracting its problematic effects.

In fact, even if you don’t agree with its intellectual background, Fromm’s wisdom and practicality mean The Art of Being can still be useful.

You can just kick away the Frankfurt School ladder supporting Fromm’s advice and take advantage of the advice itself, to borrow an image.

As for me, I’ll be going back to Value Village sometime soon and looking for more books like The Art of Being – in the sincere hope that I am doing it in the spirit of Being, rather than Having.


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